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Happy colours = Happy customers

Happy colours = Happy customers

It’s no secret that colours play an important role in giving your brand that distinct look and feel. And if your brand is all about evoking that happy spirit, you wanna make sure that your brand’s colours looks and feels that way too. Colours...

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Writing Dilemmas

Writing Dilemmas

 I can’t stop editing my work! My research never ends! I forgot a brilliant idea! I tend to over-write… These are but a few of the dilemmas that writers face. For some, writing comes naturally and they have a flair for it....

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Seeing Red

Seeing Red

Coca Cola, Netflix, Target’s… What do these 3 brands have in common? All of them use red in their logos. If first impressions about people are made around the 1st minute upon laying eyes on them, the same goes to other non-human entities...

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Facial Expression Tips for Professional Headshots

Facial Expression Tips for Professional Headshots

A professional headshot has the potential to create a positive impression for yourself before any face-to-face interaction. While there’s little we can do to fix a crooked nose, or a cockeyed gaze (aside from a little photoshop magic),...

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