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Brand Refresh: Is It Time?

Brand Refresh: Is It Time?

A Brand Refresh is often confused with Rebranding but believe us, there is a difference. When a company decides to refresh their brand, it simply means that the brand is updating to a fresh new look, sometimes introducing a new logo and...

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5 Brand Revamps That Worked

5 Brand Revamps That Worked

If you have read our last blog post on whether your brand needs a revamp and are still wondering if the whole process is really necessary, here are a few outstanding brands that were brave enough to shake things up and revamp their brand...

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Moving Forward In An Economic Downturn With Brand-Building

Moving Forward In An Economic Downturn With Brand-Building

The coronavirus (COVID19) pandemic has caused turmoil in Malaysia and around the world, impacting national economies, business activities and personal lives. According to the World Health Organisation (WHO), the virus may never go away...

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Old & Cliched Differentiators

Old & Cliched Differentiators

The irony of differentiation is that everyone wants to be different. Unfortunately, to truly identify your business’ differentiating factor – features of your organisational DNA that set it apart from others – is no easy task. This is...

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Creative = Being Inspired Literally

As creatives, our main challenge is to stay inspired in order to effectively solve problems. Every piece of work that we do requires creative thought, in other words, inspiration. Surely we’ve all gone through the creative-block moments,...

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Revitalising Our Brand Image

Revitalising Our Brand Image

If you’ve seen our social content recently you’ll notice some things may look a little different. Yes, we are in the process of revitalising our brand image! Re:think has been around for 13 years, and it was time for a makeover....

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Productive Procrastination

Productive Procrastination

“Don’t worry, I’ll get it done eventually.” Things are almost always easier said than done. So, what can a social post like this do to curb your procrastination? What if I told you, this write-up isn’t going to cure your habit of putting...

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Creative Freedom Amongst Millennials

Creative Freedom Amongst Millennials

Creative freedom is a term that gets thrown around more than you’d realise within the artistic and advertising worlds. People tend to speak about creativity and freedom like the words are more or less interchangeable, but what do they...

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2021, Time To Level Up

2021, Time To Level Up

This has been quite the year, hasn’t it? If it has taught us anything it’s that time is too precious to waste, and to expect the unexpected. It’s quite clear by now that several businesses faced quite a few roadblocks this year, as we...

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