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Happy colours = Happy customers

Happy colours = Happy customers

It’s no secret that colours play an important role in giving your brand that distinct look and feel. And if your brand is all about evoking that happy spirit, you wanna make sure that your brand’s colours looks and feels that way too. Colours...

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Writing Dilemmas

Writing Dilemmas

 I can’t stop editing my work! My research never ends! I forgot a brilliant idea! I tend to over-write… These are but a few of the dilemmas that writers face. For some, writing comes naturally and they have a flair for it....

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Seeing Red

Seeing Red

Coca Cola, Netflix, Target’s… What do these 3 brands have in common? All of them use red in their logos. If first impressions about people are made around the 1st minute upon laying eyes on them, the same goes to other non-human entities...

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Facial Expression Tips for Professional Headshots

Facial Expression Tips for Professional Headshots

A professional headshot has the potential to create a positive impression for yourself before any face-to-face interaction. While there’s little we can do to fix a crooked nose, or a cockeyed gaze (aside from a little photoshop magic),...

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Brand Refresh: Is It Time?

Brand Refresh: Is It Time?

A Brand Refresh is often confused with Rebranding but believe us, there is a difference. When a company decides to refresh their brand, it simply means that the brand is updating to a fresh new look, sometimes introducing a new logo and...

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5 Brand Revamps That Worked

5 Brand Revamps That Worked

If you have read our last blog post on whether your brand needs a revamp and are still wondering if the whole process is really necessary, here are a few outstanding brands that were brave enough to shake things up and revamp their brand...

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Moving Forward In An Economic Downturn With Brand-Building

Moving Forward In An Economic Downturn With Brand-Building

The coronavirus (COVID19) pandemic has caused turmoil in Malaysia and around the world, impacting national economies, business activities and personal lives. According to the World Health Organisation (WHO), the virus may never go away...

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Old & Cliched Differentiators

Old & Cliched Differentiators

The irony of differentiation is that everyone wants to be different. Unfortunately, to truly identify your business’ differentiating factor – features of your organisational DNA that set it apart from others – is no easy task. This is...

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Creative = Being Inspired Literally

As creatives, our main challenge is to stay inspired in order to effectively solve problems. Every piece of work that we do requires creative thought, in other words, inspiration. Surely we’ve all gone through the creative-block moments,...

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Revitalising Our Brand Image

Revitalising Our Brand Image

If you’ve seen our social content recently you’ll notice some things may look a little different. Yes, we are in the process of revitalising our brand image! Re:think has been around for 13 years, and it was time for a makeover....

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